Natalia Dundina
Creator
Creative leader
Conceptual thinker
Cross-cultural mind
Copywriter with fluent English
6 countries lived in, 10 working experiences around the world explored, 18 years in ad business served, 21 awards won, 30 client groups satisfied, 1 endless passion guarantied.
Leading creative teams for inspiring results
Building creative strategies
Developing big ideas in tight timing
Making working space a happier environment
Handling every client
Cases
Awards and Publications
Brands
Work Experience
PLAN+ B
CREATIVE DIRECTOR
Switched to the client’s side (plant base dairy) and got hands on the product. Got to know how to launch a brand from scratch. Pumped strategy skills.
Switched to the client’s side (plant base dairy) and got hands on the product. Got to know how to launch a brand from scratch. Pumped strategy skills.
Publicis Moscow
CREATIVE DIRECTOR
Leaded creative developments on big global clients – Garnier, Renault, Coca-Cola, Kellogg’s, Diageo, Nestle, Ferrero, Efes. Managed one of the biggest creative units. Mastered TV and OLV – creative and production. Got the best creative score through markets (Garnier, 2019). Raised the agency evaluation from 1 to 7 in one year (Kellogg’s, 2021).
Leaded creative developments on big global clients – Garnier, Renault, Coca-Cola, Kellogg’s, Diageo, Nestle, Ferrero, Efes. Managed one of the biggest creative units. Mastered TV and OLV – creative and production. Got the best creative score through markets (Garnier, 2019). Raised the agency evaluation from 1 to 7 in one year (Kellogg’s, 2021).
Leo Burnett Frankfurt
ASSOCIATE CREATIVE DIRECTOR
Developed global campaigns for the biggest Philip Morris International brands. Launched IQOS worldwide. Supervised and mentored copy department.
Developed global campaigns for the biggest Philip Morris International brands. Launched IQOS worldwide. Supervised and mentored copy department.
Leo Burnett Chicago
ASSOCIATE CREATIVE DIRECTOR
Developed and launched global campaigns and assisted local markets with creative planning. Jumped to higher standards, learned from the best, developed much better work ethic. Mastered working in international teams and creating cross-cultural ideas. Was one of the curators for The One Club Creative Boot Camp. Took the course of Comedy Writing in The Second City.
Developed and launched global campaigns and assisted local markets with creative planning. Jumped to higher standards, learned from the best, developed much better work ethic. Mastered working in international teams and creating cross-cultural ideas. Was one of the curators for The One Club Creative Boot Camp. Took the course of Comedy Writing in The Second City.
Leo Burnett Kiev
CREATIVE DIRECTOR
Managed the creative hub of 6 countries (Ukraine, Romania, Moldova, Bulgaria, Georgia, Armenia). Learned to combine all departments’ effort in one complete product. Pumped up managing muscles. Strengthened the agency’s position on the market and brought new clients.
Managed the creative hub of 6 countries (Ukraine, Romania, Moldova, Bulgaria, Georgia, Armenia). Learned to combine all departments’ effort in one complete product. Pumped up managing muscles. Strengthened the agency’s position on the market and brought new clients.
Leo Burnett Moscow
CREATIVE GROUP HEAD
Provided creative leadership on PMI and AB InBev Efes. Made it from Copywriter to Group Head, learned to manage people. Supervised few creative groups. Won several new accounts for the agency, kept crucial ones.
Provided creative leadership on PMI and AB InBev Efes. Made it from Copywriter to Group Head, learned to manage people. Supervised few creative groups. Won several new accounts for the agency, kept crucial ones.
GREY Moscow
SENOIR COPYWRITER
Conducted creative development for Nokia, Pringles, GlaxoSmithKline. Launched the first TV campaign for Baltika 7, famous Russian beer brand.
Conducted creative development for Nokia, Pringles, GlaxoSmithKline. Launched the first TV campaign for Baltika 7, famous Russian beer brand.
TBWA Moscow
COPYWRITER
Helped to create campaigns for Tchibo, Pedigree, and Nivea. Got the basic of the industry. Fall in love with it.
Helped to create campaigns for Tchibo, Pedigree, and Nivea. Got the basic of the industry. Fall in love with it.
Ostankino TV Moscow
CORRESPONDENT, SCRIPT WRITER
Created talk shows, news, and documentaries at the biggest Russian TV centre. Learned shooting, interviewing, writing scripts, and a bit of PR.
Created talk shows, news, and documentaries at the biggest Russian TV centre. Learned shooting, interviewing, writing scripts, and a bit of PR.
Letterkenny Institute of Technology
RUSSIAN TEACHER
Taught Russian language for the students of Ireland. Got the first working experience abroad. Learned to cooperate with foreign culture and diverse mindsets.
Taught Russian language for the students of Ireland. Got the first working experience abroad. Learned to cooperate with foreign culture and diverse mindsets.